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Bailey Melanson.jpg

Bailey
Melanson

Savvy Real Estate Marketer and

Brand Strategist

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About Me...

As a natural-born go-getter, my passion has continuously driven me to expand my knowledge, experience, and relationships. With a strong background and diverse skill set, I’m confident in the creative ideas and successful solutions I bring to the table. Keep exploring my site to learn more information about me, and please reach out directly with any questions.

Home: About Me

Skills

Detail-oriented

Creativity

Leadership

Problem Solving

Adaptability

Time Management

Communication

Organization

Home: List

Experience

Professional Qualifications and Background

Senior Regional Marketing Director, Willow Bridge Property Company

2019 - Present

Develop, manage, and evaluate all facets of marketing including branding, promotion, and advertising campaigns along with the accompanying budgets for a portfolio of over 40 residential and mixed-use real estate developments located in multiple markets within the Southeastern United States.

Regional Marketing Director, Willow Bridge Property Company

2014 - 2019

Engineered and launched end-to-end marketing strategies and advertising campaigns for a residential real estate portfolio located throughout Tennessee, comprised of new construction, value-add/rehab, and mixed-use assets.

Business Manager, Willow Bridge Property Company

2013 - 2014

Managed all operational aspects for a new construction mixed-use development located in Nashville, TN. I secured the client's fiscal objectives by carefully tracking and analyzing any expenditures, rent variation, and renewal rates. I also conducted all marketing efforts including relationship building, content creation, and social media optimization.

Home: Experience
Paper Diary

Certifications

Google Analytics Individual Qualification

Google Skillshop | May 2021

Google Ads Search Certification

Google Skillshop | May 2021

Content Marketing and SEO Fundamentals

SEMrush | May 2021

Content Marketing Certification

HubSpot Academy | July 2021

Home: Recognitions

"Curiosity about life, in all its aspects, I think, is still the secret of great creative people."

Leo Burnett

Home: Quote

My Strengths

Input

People with strong Input talents bring tools that can facilitate growth and performance. They love to provide relevant and tangible help to others. Their resourcefulness and curiosity lead them to store knowledge that can be culled and shared.

Achiever

Achievers love to complete tasks, and they derive fulfillment from their accomplishments. Putting it simply, people with high Achiever have a strong inner drive — an innate source of intensity, energy, and power that enables them to push hard to get things done. As a result, they often set the pace and define productivity levels for the people around them.

Developer

Developers see the raw potential and incremental progress of others, and they actively invest in furthering that development. Their help and encouragement enable others to learn, grow, and improve. As a result, they help groups develop bench strength and ensure a successful future for individuals and teams.

Futuristic

Those individuals exceptionally talented in the Futuristic theme are visionaries. Their emotional anticipation and visualization of a better future can inspire them and others to make that dream a reality. Their vision of tomorrow can push them and others to new heights.

Positivity

There is power in Positivity. People with dominant Positivity talents have an infectious energy and enthusiasm. They can stimulate others to be more productive and hopeful. Simply stated, everyone feels better about life when they are around.

Home: List

Recognitions & Awards

Professional Achievements

Outstanding Achievement Award

Lincoln Property Company 
2013

41st Annual Gold Medallion Award Ceremony

Gold Medallion
Award

Lincoln Property Company
2014

42nd Annual Gold Medallion Award Ceremony

Communication to the Core Award

Lincoln Property Company
2016

44th Annual Gold Medallion Award Ceremony

Corporate Employee of the Year Award

Lincoln Property Company
2021

49th Annual Gold Medallion Award Ceremony

Home: Recognitions
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"My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style."

Maya Angelou

Home: Quote

Let’s Connect

  • LinkedIn

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Home: Contact

©2021 by Bailey Melanson.

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